Property management
Get found by owners’ associations looking to change property manager
The person looking for a property manager (administrador de fincas) is usually the association’s president or an unhappy resident. They need to understand how you work, how the switch works and why they should choose you. Your website has to answer them.
Changing property manager starts with a search
When an owners’ association (comunidad de propietarios) is unhappy, someone searches for “property manager in Castellón” or asks in the residents’ group. Then the owners’ meeting (junta de propietarios), which makes the decision, has to be won over.
Your website does not just have to show up: it has to give that resident the arguments to back you at the meeting. How you work, how you report, what the service includes and how to switch without any hassle.
And the search is very local: people search by town and by neighbourhood. Your Google Business Profile and your reviews carry a lot of weight.
What we do for your sector
- 01
A website that answers the president
What your service includes, how you communicate with residents, which tools you use and how the handover from the previous manager works.
- 02
Google Business Profile and reviews
A complete profile and a review link where everyone can see it, without using the data you process on behalf of the associations.
- 03
Town pages, where they make sense
Only if there is something specific to say: associations you manage in the area, what is particular about the town or how you serve clients there.
- 04
A guide to changing property manager
Content that explains the process step by step under the Horizontal Property Act (Ley de Propiedad Horizontal). It is what people who are about to switch search for.
- 05
A form that screens enquiries
Number of homes, town and reason for the switch. You know which association is writing before you prepare the proposal.
What is worth explaining on your website
How to change property manager
Appointing and removing the property manager is a matter for the owners’ meeting (Horizontal Property Act, article 14). The appointment lasts one year unless the bylaws say otherwise, and the owners can dismiss the manager earlier at an extraordinary meeting (article 13.7). That meeting is called by the president, also at the request of a quarter of the owners or of owners holding 25% of the ownership shares. If the president does not call it, those who requested it can do so (article 16).
Who can be a property manager
Any owner, or a person with sufficient and legally recognised professional qualifications, can be the property manager (article 13.6). Explaining your qualifications and your professional membership on the website is an argument in your favour at the meeting.
Professional association and guarantees
The Association of Property Managers of Valencia and Castellón (Colegio de Administradores de Fincas) has a public search tool that shows whether a member is practising and whether they have professional liability and surety insurance. If you are a member, linking to it from your website builds trust.
Mandatory information
Article 10 of the Information Society Services Act (Ley 34/2002, LSSI) requires you to show your identification details on the website and, where applicable, your professional association and membership number. We include them in the legal notice and the footer, using the details you confirm to us. What each legal text must say is explained in our guide to the legal notice, privacy policy and cookies.
What you get
- A website with what a president looks for: service, communication and the switching process
- A complete Google Business Profile and a review link where everyone can see it
- A guide to changing property manager, reviewed by you
- Town pages only where they add something specific
- A form that screens enquiries by number of homes, town and reason
- Tracking of proposal requests
Guides and resources for your sector
Frequently asked questions
Straight answers to what people ask us before we start.
Who decides whether to change property manager?
The owners’ meeting. Under the Horizontal Property Act, appointing and removing the property manager is a matter for the meeting, which can dismiss them at an extraordinary meeting before their term ends.
Who does my website need to convince?
First, whoever is searching, usually the president or a resident. Then, the owners’ meeting. That is why the website has to offer arguments that are easy to pass on: how you work, what the service includes and how the handover works.
Do I need a page for each town?
No. Only if there is something specific to say about each one. Near-identical pages with the town name swapped do not help and can harm you on Google.
Can I ask owners’ associations for reviews?
Yes, without offering anything in return and without asking only the happy ones. As a precaution, do not use the email addresses or phone numbers you process on behalf of the association: according to the AEPD, they cannot be used for advertising. Display the link or QR code for your profile where people can see it: in your client portal, your email signature and your office.
Can owners’ associations find you when they want to switch?
Tell us which towns you work in and which associations you want to win. We will tell you what people are searching for and what we would do first.
Or email us at [email protected] or message us on WhatsApp.